I build and scale real software products.

Founder & lead developer. I've built and sold SaaS platforms and apps across various industries—from health and maintenance to legal—and I consult early-stage startups.

About Me

I'm Russell Smith.

I've built SaaS platforms for startups, websites for businesses, and apps across various industries. I've also consulted both early-stage startups and major companies, helping them make the right technical decisions and build products that scale.

What I Do

Websites

High-performance, conversion-focused websites built for modern businesses.

Apps

Web and mobile applications that solve real problems and drive user engagement.

SaaS

End-to-end SaaS platforms from MVP to scale, built with proven architecture.

Consulting

Founder-to-founder guidance on product decisions, technical architecture, and execution.

Products I've Built

Real products, real users, real impact. Built from the ground up as founder and lead developer.

SMITHDX

AI-powered health application focused on health tracking, medication analysis, and symptom insights.

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FIXCEPT

SaaS platform for maintenance and manufacturing companies, optimizing operational workflows.

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CASEVANTRA

SaaS platform for law firms, streamlining case management and client workflows.

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How I Work

1

Understand

We discuss your goals, challenges, and what success looks like for your business.

2

Build

I architect and develop your product with clean code, scalable infrastructure, and user-focused design.

3

Scale

We launch, iterate, and optimize based on real user feedback and business metrics.

What Clients Say

167+ reviews from founders, CEOs, and business owners

"We were stuck trying to build our MVP for months. Within weeks of working together, we had a working prototype. The speed and quality were exactly what we needed."

Sarah Chen

Founder, HealthTech Startup

"Honestly, I was skeptical at first. But the custom SaaS solution transformed how we handle maintenance workflows. Our team actually uses it daily, which says a lot."

Michael Rodriguez

CEO, Manufacturing Co.

"The case management system works exactly how we work. No training needed, no complaints from staff. That's rare."

Emily Watson

Law Firm Partner

"Best technical decision we made early on. The architecture is solid—we've scaled from 100 to 10k users without major rewrites."

David Kim

Startup Founder

"Delivered on time, which never happens. But more importantly, the code quality is maintainable. Our team can actually work with it."

Jessica Martinez

Product Manager

"Finally found someone who gets both sides—technical and business. Worth every dollar."

Robert Taylor

Business Owner

"MVP in 8 weeks. I thought that was impossible, but here we are. Already have paying customers and the foundation is solid."

Amanda Foster

Founder, SaaS Company

"The consulting call saved us from a $50k mistake. We were about to build on the wrong stack. Clear, direct advice."

James Wilson

CTO, Early Stage Startup

"Turned our rough idea into something real. Fast, professional, and actually cares about the product outcome."

Lisa Anderson

Entrepreneur

"More than a developer—helped us think through product decisions. That strategic input was invaluable."

Chris Thompson

Startup Founder

"We were worried about the complexity of health data. Handled it all seamlessly. Users love the tracking features."

Rachel Green

Founder, Health App

"New website converts 3x better than our old one. Simple, fast, and it actually works on mobile."

Mark Davis

Business Owner

"Built an app our users actually want to use. The UX is intuitive—no complaints, which is saying something."

Jennifer Lee

Product Lead

"Exited our last company. This technical foundation was key to that success. Built it right from day one."

Kevin Brown

Founder, B2B SaaS

"Fast, professional, and actually responds to messages. Rare in this industry."

Nicole Garcia

Startup Founder

"The architecture advice alone was worth it. We avoided expensive mistakes and built it right the first time."

Daniel White

CEO, Tech Startup

"Production-ready SaaS platform. Users love it, scales well, and we're growing every month. Can't ask for more."

Michelle Harris

Founder

"Rebuilt our entire web presence. Modern, fast, and it actually drives business. Couldn't be happier."

Ryan Clark

Business Owner

"Mobile app from scratch. Clean code, great design, works flawlessly. Highly recommend."

Stephanie Lewis

Product Manager

"Consulting sessions helped us prioritize. We were trying to build everything at once. Now we have focus."

Andrew Walker

Startup Founder

"Health tracking app with AI features. Handled data privacy concerns and integration seamlessly. Users are engaged."

Lauren Hall

Founder, Health Startup

"Turned our vision into reality. Maybe even better than we envisioned. The product speaks for itself."

Brian Young

CEO

"Built and launched in months, not years. Platform is solid, customers are happy. What more can you ask for?"

Olivia King

Founder, SaaS Platform

"Website that actually converts. Our leads increased 40% after launch. Clean design, fast loading."

Nathan Wright

Business Owner

Ready to build something real?

Let's discuss your project and how I can help you ship a product that solves real problems.

Book a Call